Does Light Shine From Your Ass?

In the past, Greenpeace has used some controversial tactics that seemed better for shock factor than getting their point across. They often ended on the evening news portrayed as a bunch of crazy environmentalists that take it too far. However, we all know the most influential and powerful form of persuasion are commercials and marketing. Greenpeace’s latest weapon has been deployed, and I gotta say, for a bunch of anal retentive (pun intended) hippies, they did a really great job with this commercial.

I wonder if puckering gives you a focused beam, and letting it go gives you the widebeam? And how would you get the coloured blinkies?